UnitedMasters
- Staff-level design lead across core artist platforms spanning distribution, royalties, monetization, and internal operations
- Led cross-platform (iOS, Android, Web) initiatives supporting artist growth, payouts, and collaboration at scale
- Drove platform-level design decisions across navigation, systems, and interaction patterns to support long-term scalability
- Redesigned the core web distribution flow, improving metadata handling and error prevention; increased submission completion by 2.5×
- Launched multi-primary artist support across releases and tracks (iOS, Android, Web), enabling advanced collaboration for high-profile artists and managers
- Designed the Real-Time Royalties experience, improving payout transparency, wallet usability, and financial clarity
- Designed internal content and operations tools supporting fraud review, rights reinstatement, and cross-team resolution workflows
- Led Android mastering flow revamp, improving preview clarity and upsell performance
- Designed YouTube Content ID onboarding experience, emphasizing education and transparency to improve adoption
